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A More Rewarding Canadian Journey

Destination Canada has released a new guide designed to help agents sell longer journeys in the destination and get clients to explore a little more Titled Slow Down. Stay Longer.

BK Destination Canada Bears in tree Nov 2026 Photo Credit Destination Canada
© Destination Canada

Go Further, Destination Canada Australia md Julie King says it arms agents with the knowledge and inspiration to offer clients more options, like stay another two nights or add a local experience.

“Those conversations can create more meaningful journeys for travellers, greater value for advisors and more lasting benefits for the communities that visitors experience along the way,” King explains.

The guide highlights the experiences on offer across Canada’s regions through the year, how agents can match travellers to the right season, and details how adding a day or two can open the door to lesser-known regions.

“Canada isn’t a one-experience or one-season destination,” says King.

“It is unique in its offering from coast to coast to coast, across the seasons and that gives travel advisors an extraordinary opportunity to find the Canadian experience that is right for every client to visit time and time again,” says King.

The guide launches as Destination Canada Australia embarks on a Partnership Pledge, encouraging responsible travel, with signatories gaining access to additional Destination Canada insights, training, events and more. Download the guide HERE, and sign the pledge HERE.

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