Agents and travellers who want to know the good their trip with Intrepid Travel does, can now head to the operator’s new global purpose platform.
Designed to help travellers better understand their trip’s social, environmental and economic impact, Intrepid says the platform showcases the real-world outcomes of travel through stories and lived experiences.
An example is how a meal at a social enterprise in Vietnam in turn helps disadvantaged young people with employment opportunities.
In a changing regulatory land scape, chief marketing officer Hazel McGuire says Intrepid wants to ensure travellers can clearly see and understand the small difference their individual journeys make.
“Rather than leading with aspirational claims or unverified impact metrics, which can be commonplace in the travel industry, Intrepid wants to shift the focus to real experiences and tangible moments that travellers can see, feel and understand,” she adds. Check it out HERE.
